How to find good business ideas online
Would you like to find the key that opens the
door to a gold mine of online response, sales and
results for your business?
It seems obvious that you would be able to see what
experts do it differently when locating the market
opportunities, finding out what people want and
quickly turning it into an online business that generates
trucks full of cash.
The reality is that YOU CAN’T!
While the secret is huge in its impact, it is as
subtle – so subtle that you will surely miss it if
I don’t know what to look for
Here is the secret and a formula to use this well
minute!
What is DESIRE?
Now stay with me for a minute.
Do you think about the last time you bought a magazine? why
did you buy it? Was it to look better, pay better,
earn money, save money, make your house look better,
take a step towards achieving a dream in your life?
How about the last time you bought an eBook about
marketing? It was not the desire to learn more about
marketing that led to opening his wallet, was the
DESIRE to discover something unique, something new that
WILL result in more money in your pocket resulting
when you can finally quit your job.
OK, that’s more like that. It’s about the end result
wants to get – not about the steps, processes, formula
or information to get there.
Information is a tool, a method to achieve an end.
It is up to you to determine what that END result is and
Continue to help your market achieve that end, without fail.
Now, let’s see how this can help you achieve YOUR goals…
A NEW way to research your market!
You will hear from many online marketing experts that the
An important part of researching your market is WHERE you look.
Nice try, but that is NOT the whole story.
The real secret is how you research your market.
For example, take a look at the headlines of one of my
site (s:
Now, I tried over 20 headlines on this page before finding
this one that covers at least 3 times better than previous versions.
The market for this product is aspiring online entrepreneurs,
writers, consultants and speakers who are already considering
writing infoproducts to achieve more freedom, control and
safety in their lives.
So why does this page work?
First of all, this market has time constraints. they are fighting like
both with lack of time freedom and lack of financial resources
freedom. Many of them have lost control of their lives, they are too
reliant on an income stream and WANT to figure this out quickly
issue.
Second, this market feels that it has something to share and WANT
know how to do it – they WANT the prestige and “fame” that
comes from launching your own ebook or book.
Try to read the title (both the main title and the subtitle).
Can you now see the main emotional “signals” leading to the market?
triggers I describe above.
Another example!
Let’s try another market altogether!
Go to:
Sit down, stay, search here:
http://www.sitstayfetch.net
What do you think is the main reason dog owners end up
pay for obedience training?
The answer is in the headline. What dog owners WANT is a way to
stop behavior problems in your dogs. Why? Shame,
fear of someone getting hurt, pain of having to consider giving
to your beloved pet – it all leads to a RABID desire for the dog
training.
Conclusion – Think DESIRE!
Will you do this for me?
Spend the next week looking at everything in terms of underlying
longed for
When you read the newspaper, talk to a colleague, watch TV, go
watch a movie, talk to your spouse or children, read websites,
review ads, etc. think about the underlying desire. Why
that communication exists as it exists.
Keep a diary and quickly write down each event with your
corresponding underlying desire.
If you follow this exercise, you will not only be surprised at what
propose for “normal” daily communication, you will have
He started down the path of thinking as the greatest achievement.
entrepreneurs of all time. Not bad for a week’s effort?
