Article in FHM South Africa magazine
History of FHM
Originally known as For Him magazine; This men’s lifestyle magazine has been a publication to reckon with since its inception. The FHM South Africa edition had its humble beginnings in the UK, under the name “For Him” and the magazine’s title later changed to “FHM” in 1994 after it was bought by Emap Consumer Media.
In February 2008, FHM Africa was sold to a German company called Bauer Media Group, and in December this year, FHM Africa completed its fourteenth successful year in circulation. There is no doubt that the proud publication continues to dominate the male lifestyle market and has greatly expanded its readership.
Purpose of FHM South Africa Magazine
As the name suggests, FHM South Africa originally catered to wealthy South African men between the ages of 18 and 30. Today, the iconic FHM South Africa magazine is published in 28 countries in 23 languages with a presence in over 40 countries worldwide.
FHM South Africa shows its readers some interesting but crazy and downright bizarre life events. Content includes articles on children’s toys and gadgets; travel and adventures; jobs and entertainment; influential people and the sexiest women in the world.
Curious facts about FHM magazine
FHM Africa claims the spot of the world’s best-selling men’s lifestyle magazine. In the UK, it is the largest men’s lifestyle media brand; with the South African edition of FHM being voted “Best Magazine in the World” three times by the UK magazine industry.
Among its exclusive articles is the immensely popular FHM’s 100 Sexiest Women in the World! And it is the only magazine among a few others that tells you how you can improve your life and be a true legend just the way you are.
FHM Impact
A subscription to FHM South Africa brings you fun, along with cheeky and witty humour, using well-written stories and facts about all kinds of things that never fail to surprise and excite. FHM South Africa’s “How To” section helps you learn how to make your life easier and get amazing tips that are sure to leave your friends in awe of his manly genius.
Accessibility of the FHM Magazine
FHM South Africa is available in both print and digital formats. The digital version of the magazine is interactive and includes playable videos, hyperlinks and options to share content on social media platforms such as Facebook, Twitter, Pinterest, etc. The digital availability of FHM South Africa gives millions of readers around the world access to an endless variety of content, due to the wide availability of the Internet and mobile services. It is perhaps today, one of the greatest opportunities for readers to connect with their favorite magazines; and also for authors or publishers to connect with millions of readers around the world.
Advantages of digital magazines
Currently, there is a recorded shift in trend from reading print magazines to accessing digital editions on devices and smartphones. More and more readers are choosing to read the electronic version of the FHM South Africa magazine online or on the famous newsstand apps. The versatility offered by a digital magazine; storage of thousands of magazines in the cloud; instant access and easy reading on your mobile devices whenever and wherever you want. The best part about digital magazines is that you get almost 70% discount on all your magazine subscriptions and you will be significantly contributing to a greener environment by going paperless. This is really what you would call “An Expense Well Saved!”
While some may argue that the feel of a digitized version of a magazine can’t compare to the aesthetics of a print one, it’s impossible to ignore the growing revolution in digital reading.
Main advantages with digital magazines and newsstand applications:
Magazines are instantly available online
you keep it forever
Discounts of up to 70% on almost all magazines
You can archive and search back issues
You are offered interactive quizzes, surveys and contests to participate
See all the videos, links and interactive content without leaving the magazine
100% ecological since no paper is used
Once you’ve made the decision to go digital with your favorite magazines, there are several options in the form of newsstand apps that are available online for free. You can access your digital magazines on virtually any mobile device of your choice: iPad, iPhone, Android, Windows 8 devices, other tablets, or on the web.
Welcome the change and be part of the green revolution!
